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Ready To Shipsmall jadau mang teekapearl tikka for women
Pearl Mang Teeka For Women | Dainty Pearl Bindiya | Gold Plated TK 097 Sale priceINR 4,295
Ready To Shipjadau mang teeka in pearlstraditional punjabi jadau tikka
Traditional Maang Teeka for Women | Punjabi Jadau Tikka in Pearls | Gold Plated TK 096 Sale priceINR 6,595
Ready To Shippunjabi jadau tikkaRuby Mang Teeka | Round Punjabi Tikka For Women | Gold Plated Silver TK 095
Ruby Mang Teeka | Round Punjabi Tikka For Women | Gold Plated Silver TK 095 Sale priceINR 6,995
Ready To ShipSmall Size Jadau Maang Teeka | Delicate Design | For Women TK 094Small Size Jadau Maang Teeka | Delicate Design | For Women TK 094
Small Size Jadau Maang Teeka | Delicate Design | For Women TK 094 Sale priceINR 3,995
Ready To ShipSmall Size Jadau Maang Teeka | Delicate Design | For Women TK 093Small Size Jadau Maang Teeka | Delicate Design | For Women TK 093
Small Size Jadau Maang Teeka | Delicate Design | For Women TK 093 Sale priceINR 3,995
Ready To ShipJadau Maang Teeka | Hair Accessories for Women TK 092Jadau Maang Teeka | Hair Accessories for Women TK 092
Jadau Maang Teeka | Hair Accessories for Women TK 092 Sale priceINR 5,595
Ready To Shipruby emerald teekaMulticoloured Jadau Maang Teeka | Hair Accessories for Women TK 091
Multicoloured Jadau Maang Teeka | Hair Accessories for Women TK 091 Sale priceINR 5,995
Ready To Shipjadau passa for bridegold plated jhummer
Jadau Jhoomer For Bride | Heritage Hair Jewellery For Women TK 090 Sale priceINR 16,595
Ready To Shipnavratan jadau teekabridal hair accessory
Navratna Jadau Maang Teeka | Bridal Hair Accessory | Indian Bridal Jewellery | TK 088 Sale priceINR 5,995
Ready To Shipmuslim bridal jewellerypakistani bridal jewellery
Gold Plated Multicolored Jhummer | Passa For Women TK 086 Sale priceINR 7,995
Ready To ShipINDIAN BRIDAL JEWELLERYJADAU TEEKA
Oversized Jadau Mang Teeka | Multicoloured Teeka in 925 Silver TK 085 Sale priceINR 9,595
Ready To ShipBridal jadau teekaCoral Maang Teeka TK 084
Coral Maang Teeka TK 084 Sale priceINR 6,995
Ready To ShipJadau Teeka | Bridal Maang Teeka | Traditonal Teeka Design | Navratana Jewelry | TK 083Jadau Teeka | Bridal Maang Teeka | Traditonal Teeka Design | Navratana Jewelry | TK 083
Jadau Teeka | Bridal Maang Teeka | Traditonal Teeka Design | Navratana Jewelry | TK 083 Sale priceINR 8,995
Ready To Shipjarau chandbali tikkagold plated tikka
Classic Jadau Maang Teeka | Gold Plated Silver TK 082 Sale priceINR 6,295
Ready To ShipPearl tikkajadau pearl maang teeka
Buy Pearl Teeka Online | Freshwater Pearl Teeka for Women TK 081 Sale priceINR 6,995
Ready To Shippearl mang teeka with priceJadau Maang Teeka Studded with Pearls | Real Freshwater Pearls Jewelry TK 080
Jadau Maang Teeka Studded with Pearls | Real Freshwater Pearls Jewelry TK 080 Sale priceINR 7,295
Ready To ShipSmall Jadau Maang Teeka | Ruby Emerald Pearl Teeka Online TK 077Small Jadau Maang Teeka | Ruby Emerald Pearl Teeka Online TK 077
Small Jadau Maang Teeka | Ruby Emerald Pearl Teeka Online TK 077 Sale priceINR 4,295
Ready To Shipgold plated tikkamang tikka
Floral Design Mang Teeka | Gold Plated Silver Jadau Jewellery TK 076 Sale priceINR 4,595
Ready To Shipbridal mang teekachandbali shaped jadau tikka
Jadau Maang Teeka For Women | Round Teeka Studded with Pearls & Stones TK 075 Sale priceINR 5,995
Ready To Shipjadau chandbali tikkahilali
Drop Shaped Design | Ruby Pearl Maang Teeka | Gold Plated Silver TK 074 Sale priceINR 4,995
Ready To Shipjadau tikkaMulticoloured Jadau Maang Teeka | Gold Polished Silver Teeka TK 073
Multicoloured Jadau Maang Teeka | Gold Polished Silver Teeka TK 073 Sale priceINR 4,995
Ready To Shippakistani tikkakundan tikka
Jadau Teeka For Women | Medium Sized Tikka | Sterling Silver Base TK 072 Sale priceINR 5,995
Ready To Shipjadau tikka on silverpakistani tikka
Traditional Indian Bridal Accessories | Jadau Maang Teeka in Multicolours TK 070 Sale priceINR 5,595
Ready To Shipjadau mang teekaMedium Large Teeka in Classic Design | Gold Plated Mang Tikka Online TK 069
Medium Large Teeka in Classic Design | Gold Plated Mang Tikka Online TK 069 Sale priceINR 6,995
Ready To Shippearl mang tikka jadauGold Plated Pearl Teeka | Intricate Round Design | Silver Based TK 066
Gold Plated Pearl Teeka | Intricate Round Design | Silver Based TK 066 Sale priceINR 6,995
Ready To Shipsmall pearl passapearl jhummer gold plated
Pearl Jhoomar in Gold Plated Silver | Traditional Passa for Bridal Wear JHR 011 Sale priceINR 6,995
Ready To Shipnavratna jhummerpakistani jhummer for bride
Traditional Navratna Passa | Jadau Jhoomer Passa For Women JHR 010 Sale priceINR 18,595
Ready To Shippearl jhummerpearl passa
Pearl Jhoomer Passa For Women | Freshwater Pearls & 925 Silver JHR 009 Sale priceINR 18,995
Ready To ShipMulticolored Jadau Tikka | For Ladies TK 063Multicolored Jadau Tikka | For Ladies TK 063
Multicolored Jadau Tikka | For Ladies TK 063 Sale priceINR 6,295
Ready To Shippearl tikka with gold platinggold plated pearl tikka
Gold Polished Pearl Maang Teeka | 925 Silver and Real Freshwater Pearls TK 062 Sale priceINR 7,595
Ready To Shipnavratna teekaNavrattan Maang Teeka | Gold Plated Silver Headgear for Women TK 059
Navrattan Maang Teeka | Gold Plated Silver Headgear for Women TK 059 Sale priceINR 5,995
Ready To Shippearl tikka in silverjadau mang teeka gold plated
Pearl Maang Tikka | Gold Plated Sterling Silver | Exquisitely Crafted TK 056 Sale priceINR 4,995
Ready To Shippakistani tikkatraditional pakistani tikka
Small Round Maang Teeka | Multicolour Stones & Pearls Studded TK 055 Sale priceINR 4,295
Ready To ShipLarge Round Maang Teeka | Buy Pearl Tikka For Women Online TK 050gold plated round pearl tikka
Large Round Maang Teeka | Buy Pearl Tikka For Women Online TK 050 Sale priceINR 8,995
Ready To Shipgold plated navratna tikkabridal tikka gold polished
Navratna Jadau Maang Teeka | 22k Gold Plated On 925 Sterling Silver TK 042 Sale priceINR 9,995
Ready To Shippakistani jadau tikka
Gold Plated Silver Maang Teeka | Ruby, Pheroza and Pearl Combination TK 040 Sale priceINR 6,995
Ready To Shippakistani jadau tikka
Multicolored Jadau Tikka | Gold Plated Silver | Premium Quality TK 036 Sale priceINR 5,995
Ready To ShipBRIDAL MAANG TEEKABRIDAL ACCESSORIES
Buy Gold Plated Jadau Teekas Online | Chandbali Shaped Large Tikka TK 033 Sale priceINR 9,995
Ready To ShipMulticolored Jadau Tikka in Gold Plated Silver TK 022Multicolored Jadau Tikka in Gold Plated Silver TK 022
Multicolored Jadau Tikka in Gold Plated Silver TK 022 Sale priceINR 7,595
Ready To Shipruby mang teekajadau mang tikka under 10000
Multicolored Jadau Tikka | Gold Mang Teeka Online Shopping TK 020 Sale priceINR 7,995
Ready To Shippearl mang teekaMangteeka Studded with Freshwater Pearls | Traditional Pearl Tikka TK 018
Mangteeka Studded with Freshwater Pearls | Traditional Pearl Tikka TK 018 Sale priceINR 6,595
Ready To Shipnauratan teeka for womennaurattan jadau teeka on silver
Navratna Jadau Teeka | Silver Maang Teeka with Gold Plating TK 009 Sale priceINR 7,995
Ready To ShipBridal Maang teekaJadau maang tikka
Gold Plated Multicolored Jadau Tikka in Silver TK 008 Sale priceINR 7,995
Ready To Shipfiroza tikkaferoza tikka
Gold Plated Multicolored Jadau Tikka in Silver TK 005 Sale priceINR 6,995

The Partition of India

The Humble Begining

Late Mr Harbans Lal Chouhan (1923-2022) a humble job working silversmith, migrates with a young family from Daska, Sialkot (now in Pakistan) to settle in Amritsar, India.

History

Foundation of chouhan jewellers

After early struggle post migration - working odd jobs and then as a goldsmith making jewelry, Mr H.L Chouhan establishes Chouhan Jewellers as a firm.

Rudradhan is a registered trademark brand owned by Chouhan Jewellers.

History

steady rise

As a manufacturing firm specializing in handmade stone studded jewelry, Chouhan Jewellers grows steadily to become a supplier to some of the most prominent jewellery houses across India.

Covid-19 Strikes

The Conception of Rudradhan

With Covid-19 wrecking havoc on the unorganized handicrafts manufacturing sector, in June 2020, Chouhan Jewellers explores jewelry making in cheaper alternate base metals so as to keep the large job-work karigar base meaningfuly employed and at the same time explore evolution from a B2B entity to a D2C one through e-commerce.

Having never made jewelry in any metal except gold prior, we finalized on sterling silver as it was healthwise safer to work on for the karigars.

It must be noted, and we strongly believe, that if it were not for the extreme conditions that the covid times presented, getting gold karigars to adapt to silver without compromising finish might have been unthinkable.

Setting up the online business

The begining

Aug 2020
  • The instagram page is set up with few available photos of our gold jewelry.
  • Trial and error stock production commences on sterling silver.
Sept 2020
  • First silver based jewelry article presented on the instagram page
  • First verbal order received through Instagram
  • The domain rudradhan.com is acquired
  • Etsy shop set up. First order received on Etsy the same month.
Nov 2020
  • Collaboration set up with a USA based online firm (deccanjewelry), to promote our gold plated silver jewelry in USA/Canada.
Dec 2020
  • www.rudradhan.com goes live

Setting up the online business

The Begining

Jan 2021
  • First direct website order on rudradhan.com
Mar 2021
  • Rudradhan enrolls with Pernia's Popup Shop - a popular Indian multi-brand ecommerce platform
  • Instagram follower count crosses 10k mark.
Dec 2021
  • Total worldwide customer base count crosses 500

Setting up the online business

The Begining

Feb 2022
  • 22k Gold products added to the website
  • First D2C gold order processed
July 2022
  • First international gold order fulfilled to USA
Dec 2022

Total worldwide customer base count crosses 2000

Location Shift

Visits by Appointment open

Aug 2023
  • Shifted from the congested old city to the more accessible city center.
  • Open for visits by prior appointment
Dec 2023
  • Instagram follower count crosses 100k
  • Total worldwide customer base count crosses 5000

Local to global

Global to local

Mar 2024
  • Rudradhan LLC incorporated in Minnesota, USA to enhance the shopping experience for our international customers, with a focus on North America and Australasia.
  • www.rudradhan.us goes live
May 2024
  • Rudradhan Jewellery granted commercial licence in UAE to enhance the shopping experience for our GCC customers.