About Rudradhan

Rudradhan is a registered brand of Chouhan Jewellers — a legacy rooted in craftsmanship, now reimagined for a modern buyer.

Based in Amritsar, Punjab, we have spent decades manufacturing fine jewellery in gold, working with skilled artisans who specialise in intricate stone setting and traditional techniques. Our focus has always been simple: exceptional craftsmanship, honest materials, and uncompromising quality.

In 2020, at a time when both artisans and customers were under pressure, we made a deliberate shift.

We began crafting the same designs in 92.5 sterling silver with gold finish — not as a compromise, but as a more practical, more accessible alternative to solid gold.

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What we stand for

Jewellery like ours has traditionally been locked behind high gold prices.

We believe that should be a choice — not a limitation.

With Rudradhan, you can:

• Own the same intricate, handcrafted designs
• Experience the look and feel of fine gold jewellery
• Pay a fraction of the cost
• Choose to invest the difference in pure gold, if you wish

This is not imitation.
This is intelligent luxury.

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Our approach

• Real stones. Real pearls. No shortcuts.
• Skilled handwork — not mass production
• Design integrity preserved across materials
• Transparent pricing and weight breakdowns

We do not believe in hiding behind vague descriptions.
We believe an informed customer is a confident customer.

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Today

Rudradhan exists to bring our work to you — wherever you are.

From Amritsar workshops to customers across India and globally, we continue to build on the same foundation:

Craftsmanship first. Value with clarity.
Jewellery that makes sense — not just a statement.