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Metal/Finish
Jewellery Type
Color Combination
Necklace Style
Earrings Style
Delivery Time
Occasion
Price
Traditional Bridal Jadau Necklace Set in 22ct Gold GNS 154Traditional Bridal Jadau Necklace Set in 22ct Gold GNS 154
Traditional Bridal Jadau Necklace Set in 22ct Gold GNS 154 Sale priceINR 683,000
rajasthani necklace set in goldrajasthani gold rani haar set
Buy Gold Rani Haar Sets Online | Intricately Carved Rajasthani Design GNS 153 Sale priceINR 614,000
jadau haar set goldhyderabadi haar set
Contemporary Long Haar Necklace with Earrings in 22ct Gold GNS 151 Sale priceINR 349,000
Bridal Choker Jadau Necklace Set in 22ct Gold GNS 146Bridal Choker Jadau Necklace Set in 22ct Gold GNS 146
Bridal Choker Jadau Necklace Set in 22ct Gold GNS 146 Sale priceINR 734,000
Floral Jadau Necklace Set in 22ct Gold GNS 145Floral Jadau Necklace Set in 22ct Gold GNS 145
Floral Jadau Necklace Set in 22ct Gold GNS 145 Sale priceINR 232,000
real gold jadau sets in USAreal gold jadau necklace sets in USA
Buy Latest 22K Gold Necklace Set | Indian Jewelry For Women GNS 143 Sale priceINR 544,000
delicate gold necklace with chandbali earrings916 gold set under 2lacs
Delicate Jadau Necklace Set in 22ct Gold GNS 141 Sale priceINR 268,000
mughal choker setmughal choker set with ruby emerald pearls
Royal Mughal Styled Bridal Choker in 22ct Gold GNS 140 Sale priceINR 457,000
traditional rajasthani necklace set for bride in 22k goldbroad and heavy rajasthani set for marriage
Traditional Rajasthani Necklace Set with Precious Stones in 22ct Gold GNS 135 Sale priceINR 1,071,000
party wear multicolor jadau set in 22k gold with real ruby emerald stonesFestive Wear Jadau Peroi Necklace in 22ct Gold GNS 134
Festive Wear Jadau Peroi Necklace in 22ct Gold GNS 134 Sale priceINR 304,000
modern gold choker set with rubiesmodern bridal choker set tanishq
Modern Gold Choker Necklace Set Punctuated with Rubies GNS 133 Sale priceINR 342,000
Multicoloured Jadau String Necklace in 22ct Gold GNS 131Multicoloured Jadau String Necklace in 22ct Gold GNS 131
Multicoloured Jadau String Necklace in 22ct Gold GNS 131 Sale priceINR 309,000
real 22 carat gold set with ruby emerald stonesoriginal jadau jewellery on 22 carat gold with real stones
Original Jadau Necklace Set in 22ct Gold Studded with Precious StonesGNS 127 Sale priceINR 311,000
Delicate and Evergreen Jadau Set in 22ct Gold GNS 125Delicate and Evergreen Jadau Set in 22ct Gold GNS 125
Delicate and Evergreen Jadau Set in 22ct Gold GNS 125 Sale priceINR 231,000
bridal necklace set for wedding in real goldbridal gold necklace tanishq above 10 lakh
Buy Latest Bridal Jewelry Sets Online | Real Gold Jadau Necklace Set GNS 122 Sale priceINR 1,095,000
bengali style chik necklace setbengali gold choker with pearls
Choker Set in 22carat Gold, Studded with Rubies, Emeralds and Pearls using Traditional Indian Jadau Jewelry Technique GNS 121 Sale priceINR 229,000
Delicate Ruby Necklace Set in 22ct Gold GNS 119Delicate Ruby Necklace Set in 22ct Gold GNS 119
Delicate Ruby Necklace Set in 22ct Gold GNS 119 Sale priceINR 283,000
traditional hasli set with 5 latkan5 latkan wala necklace
Ruby Emerald Pearl Hasli Necklace Set in 22ct Gold GNS 116 Sale priceINR 527,000
Multicoloured Floral Jadau Necklace in 22ct Gold GNS 115Multicoloured Floral Jadau Necklace in 22ct Gold GNS 115
Multicoloured Floral Jadau Necklace in 22ct Gold GNS 115 Sale priceINR 321,000
bridal hyderabadi choker with chandbali earringsbig hyderabadi jadau choker with jaal and pair of chandbalis
Heavy Look Stone Studded Jadau Choker Necklace Set in 22k Gold GNS 114 Sale priceINR 525,000
mughal design choker set in goldmughal choker set for bride
Mughal Jadau Choker Set in 22ct Gold Studded with fine emeralds, rubies and pearls GNS 113 Sale priceINR 557,000
Delicate Necklace Set in 22ct Gold GNS 110Delicate Necklace Set in 22ct Gold GNS 110
Delicate Necklace Set in 22ct Gold GNS 110 Sale priceINR 315,000
Multicoloured Jadau Choker Set | Jewelry For Destination WeddingMulticoloured Jadau Choker Set | Jewelry For Destination Wedding
Bridal-wear Mughal Choker Necklace Set in 22ct Gold GNS 107 Sale priceINR 503,000
tanishq jadau neckalce set in goldtanishq jadau jewellery
Evergreen Multicoloured Jadau Necklace Set in 22ct Gold GNS 106 Sale priceINR 600,000
Multicoloured String Necklace in 22ct Gold GNS 102Multicoloured String Necklace in 22ct Gold GNS 102
Multicoloured String Necklace in 22ct Gold GNS 102 Sale priceINR 223,000
gold choker setbeautiful 22k gold necklace set studded with rubies emeralds and pearls
22ct Gold Necklace Set Crafted with Jadau Jewelry Technique GNS 101 Sale priceINR 264,000
Finely Crafted Necklace Set in 22ct Gold GNS 099Finely Crafted Necklace Set in 22ct Gold GNS 099
Finely Crafted Necklace Set in 22ct Gold GNS 099 Sale priceINR 185,000
Paisley Design Necklace Set in 22ct Gold GNS 098Paisley Design Necklace Set in 22ct Gold GNS 098
Paisley Design Necklace Set in 22ct Gold GNS 098 Sale priceINR 385,000
Jadau Rod Set in 22ct Gold GNS 096Jadau Rod Set in 22ct Gold GNS 096
Jadau Rod Set in 22ct Gold GNS 096 Sale priceINR 521,000
light weight gold choker settanishq choker set
A Light and Elegant Jadau Choker Set in 22ct Gold GNS 095 Sale priceINR 144,000
Traditional Jaal Necklace Set in 22ct Gold GNS 094Traditional Jaal Necklace Set in 22ct Gold GNS 094
Traditional Jaal Necklace Set in 22ct Gold GNS 094 Sale priceINR 751,000
Multicoloured Delicate Necklace with Jhumkis in 22ct Gold GNS 093Multicoloured Delicate Necklace with Jhumkis in 22ct Gold GNS 093
Multicoloured Delicate Necklace with Jhumkis in 22ct Gold GNS 093 Sale priceINR 348,000
Multicoloured Bridal Set in 22ct Gold GNS 091Multicoloured Bridal Set in 22ct Gold GNS 091
Multicoloured Bridal Set in 22ct Gold GNS 091 Sale priceINR 571,000
Traditional Gold Rani Haar | For Women | 22 carat Gold GNS 088Traditional Gold Rani Haar | For Women | 22 carat Gold GNS 088
Traditional Gold Rani Haar | For Women | 22 carat Gold GNS 088 Sale priceINR 576,000
gold rani haar grtruby emerald pendant GRT
Classic Jadau Rani Haar | For Ladies | 22K Gold GNS 082 Sale priceINR 684,000
gold choker set grtgrt gold choker set
Jadau Choker Necklace in 22K Gold GNS 081 Sale priceINR 326,000
gold choker set tanishqgold choker set malabar
Classic Floral Jadau Choker Set in 22K Gold GNS 080 Sale priceINR 295,000
joroa gold rani haarlong set for bengali bride
Evergreen Jadau Rani Haar Set | 22K Gold Jadau Jewelry GNS 078 Sale priceINR 539,000
real bengali joroa gold rani haarelegant bengali haar set in 22k gold and precious stones
22k Gold Rani Haar Set | Studded with Precious Rubies, Emeralds and Pearls GNS 077 Sale priceINR 628,000
Traditional Floral Designed Jadau Necklace in 22K Gold GNS 076Traditional Floral Designed Jadau Necklace in 22K Gold GNS 076
Traditional Floral Designed Jadau Necklace in 22K Gold GNS 076 Sale priceINR 120,000
lightweight gold choker setgold choker set under 1 lakh
Floral Jadau Necklace in 22K Gold GNS 075 Sale priceINR 116,000
affordable gold setgold necklace set under 1lac
Traditional Jadau Necklace Set in 22K Gold GNS 074 Sale priceINR 217,000
Long Rani Haar Gold | Bridal Gold Har Set | 22k Hallmarked GNS 073real gold Bridal Haar Set
Long Rani Haar Gold | Bridal Gold Har Set | 22k Hallmarked GNS 073 Sale priceINR 873,000
layered gold necklace tanishq22k gold jadau set with price tanishq
Authentic Gold Jewelry | 22k Gold with Precious Stones | Choker Set GNS 072 Sale priceINR 322,000
tanishq gold pendant setTraditional Jadau Choker Necklace Set in 22K Gold GNS 071
Traditional Jadau Choker Necklace Set in 22K Gold GNS 071 Sale priceINR 213,000
light gold setgold set under 100000
Delicate Necklace Set in 22K Gold GNS 069 Sale priceINR 106,000
antique gold setantique gold jewelry
Multicoloured Jadau Choker Necklace Set in 22K Gold GNS 068 Sale priceINR 240,000
bridal choker set tanishqBridal Choker Set in 22K Gold | Mughal Design | Rubies, Emeralds and Pearls GNS 066
Bridal Choker Set in 22K Gold | Mughal Design | Rubies, Emeralds and Pearls GNS 066 Sale priceINR 613,000
bridal choker tanishqheavy bridal choker set
Bridal Necklace Set in 22K Gold GNS 065 Sale priceINR 587,000
simple gold set under 2 lacslatest gold necklace design
Light Weight Jadau Necklace Set in 22K Gold GNS 063 Sale priceINR 267,000

The Partition of India

The Humble Begining

Late Mr Harbans Lal Chouhan (1923-2022) a humble job working silversmith, migrates with a young family from Daska, Sialkot (now in Pakistan) to settle in Amritsar, India.

History

Foundation of chouhan jewellers

After early struggle post migration - working odd jobs and then as a goldsmith making jewelry, Mr H.L Chouhan establishes Chouhan Jewellers as a firm.

Rudradhan is a registered trademark brand owned by Chouhan Jewellers.

History

steady rise

As a manufacturing firm specializing in handmade stone studded jewelry, Chouhan Jewellers grows steadily to become a supplier to some of the most prominent jewellery houses across India.

Covid-19 Strikes

The Conception of Rudradhan

With Covid-19 wrecking havoc on the unorganized handicrafts manufacturing sector, in June 2020, Chouhan Jewellers explores jewelry making in cheaper alternate base metals so as to keep the large job-work karigar base meaningfuly employed and at the same time explore evolution from a B2B entity to a D2C one through e-commerce.

Having never made jewelry in any metal except gold prior, we finalized on sterling silver as it was healthwise safer to work on for the karigars.

It must be noted, and we strongly believe, that if it were not for the extreme conditions that the covid times presented, getting gold karigars to adapt to silver without compromising finish might have been unthinkable.

Setting up the online business

The begining

Aug 2020
  • The instagram page is set up with few available photos of our gold jewelry.
  • Trial and error stock production commences on sterling silver.
Sept 2020
  • First silver based jewelry article presented on the instagram page
  • First verbal order received through Instagram
  • The domain rudradhan.com is acquired
  • Etsy shop set up. First order received on Etsy the same month.
Nov 2020
  • Collaboration set up with a USA based online firm (deccanjewelry), to promote our gold plated silver jewelry in USA/Canada.
Dec 2020
  • www.rudradhan.com goes live

Setting up the online business

The Begining

Jan 2021
  • First direct website order on rudradhan.com
Mar 2021
  • Rudradhan enrolls with Pernia's Popup Shop - a popular Indian multi-brand ecommerce platform
  • Instagram follower count crosses 10k mark.
Dec 2021
  • Total worldwide customer base count crosses 500

Setting up the online business

The Begining

Feb 2022
  • 22k Gold products added to the website
  • First D2C gold order processed
July 2022
  • First international gold order fulfilled to USA
Dec 2022

Total worldwide customer base count crosses 2000

Location Shift

Visits by Appointment open

Aug 2023
  • Shifted from the congested old city to the more accessible city center.
  • Open for visits by prior appointment
Dec 2023
  • Instagram follower count crosses 100k
  • Total worldwide customer base count crosses 5000

Local to global

Global to local

Mar 2024
  • Rudradhan LLC incorporated in Minnesota, USA to enhance the shopping experience for our international customers, with a focus on North America and Australasia.
  • www.rudradhan.us goes live
May 2024
  • Rudradhan Jewellery granted commercial licence in UAE to enhance the shopping experience for our GCC customers.